Selected Archive
Work
Selected projects in automotive UX, HMI, and future mobility.
01Autonomous Mobility
Takeover UX
Multimodal takeover alerts resolving the critical transition of control between machine and human.
Research / PrototypingL2 – L3 ADAS
Explore case study
02AR Wayfinding
Future HMI
A conceptual exploration of future automotive HMI, integrating digital dashboards, contextual information, and immersive interactions to improve the in-car experience.
Concept / HMI DesignAR-HUD
Explore case study
03Affective Cabin
Emotional Mobility
An interior system using light, sound, and spatial cues to create emotionally restorative in-car environments.
Concept / Co-CreationSpatial UX
Explore case study
04Premium SUV Study
Acura MDX
UX evaluation exploring premium SUV presence, cinematic lighting, and the choreography of approach.
UX EvaluationInfotainment
Explore case study
05Public Transit
Cincinnati Transit
Redesigning the Cincinnati public transit experience — from wayfinding to onboard comfort.
UX / Service DesignTransit
Explore case study
06Brand Design
MINI Cooper
A comprehensive brand audit and visual identity redesign exploring MINI's heritage and future.
Brand Audit / RedesignVisual Identity
Explore case study